42 min listen
11. Google Calling On Your Clients? Amy Hebdon Tells Us More
11. Google Calling On Your Clients? Amy Hebdon Tells Us More
ratings:
Length:
36 minutes
Released:
Aug 27, 2019
Format:
Podcast episode
Description
In the Sensei’s Corner this week, we welcome Amy Hebdon from Paid Search Magic. This week, we discuss the following articles: Don’t Blame Targeting The Simple Reason Why Your B2B Lead Gen Conversion Rates Are Completely Wrong Google Ads is Emailing Accounts That Haven’t Switched to Automated Bidding Prepare to say goodbye to average position in Google Ads on September 30 ARF: The Price Consumers Put On Their Data Amy is the co-founder of Paid Search Magic, a Seattle based SEM powerhouse. She is a talented visual artist who’s interested in behavioral economics and is drawn to statistics and puzzles of logic. Her PPC Magical Power includes creating paid search account structures that drastically improve results. She is also co-hosting her own podcast with husband James, called Paid Search Magic. Connect with: Amy Hebdon LinkedIn | Website Programmatic Digest Podcast: Contact | Website | Shownote Helene Parker: Website | LinkedIn | Twitter
Released:
Aug 27, 2019
Format:
Podcast episode
Titles in the series (100)
13. Contextual Targeting 2.0 With Sean Burke: In the Sensei’s Corner, we welcome Sean Burke from Teads. This week, we discuss the following articles: Sean is a Senior Sales Manager with a strong background in digital and programmatic media, ad tech, native advertising, video, social and... by The Programmatic Digest