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    The Programmatic Digest

    The Programmatic Digest

    The Programmatic Digest

    ratings:
    Length:
    165 episodes
    Language:
    English
    Format:
    Podcast

    Description

    The Programmatic Digest, hosted by Helene Parker, is a 25-45 minutes weekly podcast rounding up fresh, top programmatic and digital headlines from our preferred digital media sources. It is also going to feature educational interviews with experts in the industry, like yourself.
    Language:
    English
    Format:
    Podcast

    Episodes1 - 10 of 165 episodes

    Title

    149. A Buyer’s Guide To addressing the impact of MFA sites on their programmatic campaigns

    ......Adalytic's report..... The revelations from Adalytics' March report  are a “wake...

    37 minutes
    		May 14, 2024

    S18. Editores al Frente: Estrategias Innovadoras en la Era de la Privacidad Digital

    La masterclass de Diana Moyano: desde estrategias prácticas hasta consejos expertos, an...

    41 minutes
    		May 03, 2024

    148. A Buyer's Introduction to Made For Arbitrage (MFA) Sites

    Could your ad dollars be slipping through the cracks of digital advertising? Our latest...

    42 minutes
    		Apr 16, 2024

    147. Transforming Ad Agencies with Automated Programmatic Solutions

    Hélène Parker and Sergey from EPOM dive into maximizing agency efficiency and productiv...

    43 minutes
    		Apr 10, 2024

    146. A Buyer's Introduction to Supply Path Optimization

    Here’s a training I lead on LinkedIN and YouTube live in March on How to create a Suppl...

    67 minutes
    		Apr 04, 2024

    145. Elevating Ad Campaigns through Tactical DSP UtilizationWith Preciso

    Our host, Hélène Parker, explores programmatic advertising with Manal Saho from Preciso...

    25 minutes
    		Mar 04, 2024

    144. A Deep Dive into the Evolution of Gaming Advertising With Playwire

    Join me, Hélène Parker, as I chat with Playwire's CEO, Jason Dubin, about his unique jo...

    38 minutes
    		Feb 26, 2024

    S17. Supply Path Optimization con Antonio Minuta de Freestar

    ¿QUÉ ES SPO? En este episodio, Antonio Minuta de Freestar comparte su experiencia y con...

    33 minutes
    		Feb 22, 2024

    143. Navigating the Shift to Audio-First Advertising Strategies

    Join us for an insightful conversation with Anne Frisbie from AdsWizz, drawing on her e...

    35 minutes
    		Feb 19, 2024

    142. Breaking Down the Advertising Supply Chain with Industry Insights

    Episode 142 Title: Breaking Down the Advertising Supply Chain with Industry Insights In...

    31 minutes
    		Feb 13, 2024