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#44: Peace Out Skincare Co-founder Junior Pence and SVP of Global Marketing Amanda Knappman | Be an Ally 365 Days a Year

#44: Peace Out Skincare Co-founder Junior Pence and SVP of Global Marketing Amanda Knappman | Be an Ally 365 Days a Year

FromSoul & Science: Fast Forward Your Marketing Mind


#44: Peace Out Skincare Co-founder Junior Pence and SVP of Global Marketing Amanda Knappman | Be an Ally 365 Days a Year

FromSoul & Science: Fast Forward Your Marketing Mind

ratings:
Length:
40 minutes
Released:
Jun 20, 2023
Format:
Podcast episode

Description

You’ve probably seen Peace Out Skincare at Sephora or Target, it’s hard to miss. And their most well-known product is their pimple patches. Today, I’m talking with Co-founder and CMO Junior Pence and Senior Vice President of Global Marketing Amanda Knapmann about the founding of the brand and their commitment to supporting the LGBTQ+ community. Over the past 20 years, Junior has worked for or with inspiring companies and people across the fashion, eyewear, entertainment and music space. Amanda has a passion for puzzles and people, and has worked with brands like COVERGIRL, Max Factor, and Skinfix.In this episode, you’ll learn:How vision and process can complement each other to create a truly effective brand voiceYou’ll learn how and why you can build a strong community around your brand and leverage customer loyalty to reach new peopleAnd you’ll get a reminder to listen more. Not only just in business, but in all aspects of your life.Brought to you by Mekanism.
Released:
Jun 20, 2023
Format:
Podcast episode

Titles in the series (84)

Does marketing live in the heart, or in the head? Should you trust your instinct, or your integers? If the answer is both, should you lead with one more than the other? As an independent creative agency, Mekanism has been asking these questions of ourselves and our clients for over 10 years. Join co-founder and CEO of award-winning creative agency Mekanism, Jason Harris, on his quest to answer these questions with the world’s leading marketers from the brands we’ve all come to love. Named CEO of the Year by The Drum Magazine, Jason will draw from his experience during these easily digestible 20-minute episodes to explore the Soul of these famous brands and the Science of staying relevant, exploring how they’ve become culture defining emblems in our modern world.Brought to you by Mekanism