Episode #240 - "SEO Copywriting for Jewelry Marketing" To learn more about "Jewelry Marketing Jumpstart", visit https://joyjoya.com/jump for all the details. Welcome to Episode #240. In this episode, we'll be talking all about SEO copywriting for jewelry marketing. We're building on the last two episodes, which introduced you to SEO for jewelry marketing and then taught you how to do strategic keyword research while uncovering SEO-driven content opportunities. So please do catch up on #238 and #239 if you haven't already. But if you're good to go, you should be feeling very ready for this last installment of the mini series SEO of Jewelry Marketing Jumpstart. Mastering the art of SEO copywriting can help you improve your rankings, drive more traffic to your website, and ultimately, boost your bottom line. But what exactly is SEO copywriting, and how can you use it to your advantage? That's what we'll be exploring in today's episode. I'll be covering: When I say "SEO copywriting", what do I mean? Where does this copy actually go? How to incorporate keywords into your website copy Tools to help you streamline this process What to expect after you make add this copy to your website From now through early July of this year, you can join a FREE six-month, podcast-guided program called "Jewelry Marketing Jumpstart" which will involve weekly audio and video lessons as well as companion PDF downloads for each new episode.  Sign Up for Jewelry Marketing Jumpstart - https://joyjoya.com/jump News Articles: What Fashion Needs to Know About Lemon8 - https://www.businessoffashion.com/articles/marketing-pr/what-fashion-needs-to-know-about-lemon8/ Did Instagram Just Kill Linktree? - https://www.wired.com/story/did-instagram-just-kill-linktree/ Mailchimp’s new GPT-powered AI tool can write marketing emails - https://www.fastcompany.com/90877547/mailchimp-gpt-powered-tool-can-write-marketing-emails Other links from this episode: PRESLEY OLDHAM'S JEWELRY COLLECTION WITH THE REALREAL FINDS BEAUTY IN IRREGULARITY - https://www.nylon.com/life/the-realreal-presley-oldham-upcycled-jewelry-collection Transcript: https://joyjoya.com/seo-copywriting-jewelry-marketing 00:00 - Start 5:49 - Primary Episode Content19:21 - Jewelry Brand Case Study 22:58 - The Gold Mine 28:11 - Jewelry and Marketing News Articles