20 min listen
Defining a Playbook of Sales Strategies -- Jamie Cleghorn // Bain & Company
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
Defining a Playbook of Sales Strategies -- Jamie Cleghorn // Bain & Company
FromMarTech Podcast ™ // Marketing + Technology = Business Growth
ratings:
Length:
16 minutes
Released:
Apr 2, 2023
Format:
Podcast episode
Description
Partner at Bain & Company, Jamie Cleghorn, wraps up discussions on the relationship between management consulting and marketing. The way customers make purchases nowadays goes beyond the sales rep. Marketing and product teams are much more involved in today’s buying cycle. Today, Jamie shares Bain & Company’s suggestions on defining a playbook for your sales strategies. Show NotesConnect With: Jamie Cleghorn: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Apr 2, 2023
Format:
Podcast episode
Titles in the series (100)
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