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B2B SaaS Retention & Advocacy Strategies -- Jeff Breunsbach // Higher Logic

B2B SaaS Retention & Advocacy Strategies -- Jeff Breunsbach // Higher Logic

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


B2B SaaS Retention & Advocacy Strategies -- Jeff Breunsbach // Higher Logic

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
17 minutes
Released:
Apr 5, 2022
Format:
Podcast episode

Description

Jeff Breunsbach, Higher Logic Brand Director, and Co-Founder of Gain Grow Retain discusses SaaS retention and collaboration between customer marketing and success teams. The first 30 days are critical to ensuring your customer gets the right onboarding experience to drive that time to value. While the right time to request a case study or a review on G2 could be six months into that customer journey. Today, Jeff talks about B2B SaaS retention and advocacy strategies. Show NotesConnect With: Jeff Breunsbach: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Apr 5, 2022
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.