If you’ve tried running Facebook ads but not seen the sort of success you’d like, in this episode Laurence shares his top tips for optimising your campaign to maximise ROI. We’ll look at the importance of the Facebook Pixel and how to use it, how you should be optimising your campaigns, and how to dramatically improve the efficiency of your ads by stripping out audience segments. For show notes, head to https://www.exposureninja.com/episode7 To read The Ultimate Beginners Guide To Facebook Ads, go to: https://www.exposureninja.com/facebook-ad-beginners-guide/