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44. Confidently Amplify Your Personal Brand with Sonja McCord

44. Confidently Amplify Your Personal Brand with Sonja McCord

FromPassion for Dance


44. Confidently Amplify Your Personal Brand with Sonja McCord

FromPassion for Dance

ratings:
Length:
41 minutes
Released:
Jan 13, 2022
Format:
Podcast episode

Description

Do you think that being a professional dancer is out of your reach? I definitely thought so as a young dancer, but my guest today taught me a lot about chasing your dreams through being yourself. Joining me today is Sonja McCord, a professional dancer, a marketing expert, and CEO of her own incredible company. Sonja is a classically trained dancer who has performed with  Pittsburgh Ballet Theatre, Nashville Ballet, Alvin Ailey American Dance Theater, and Dance Theatre of Harlem. She is also a pointe shoe specialist for Capezio and has used her marketing expertise to travel internationally to educate, lead, and advise professional dancers, artistic directors, and dance businesses on branding, visibility, marketing, and artist development. Sonja and I talked about having an identity crisis after a professional career ends, building your brand online, being your authentic self and setting clear goals, shaking up the dance industry, and even a little about Beyonce and Lady Gaga.  _____________ Mentioned in today’s show: Sonja McCord: dance@thesonjamccordx.com  www.thesonjamccordx.com @STARRINGSONJA @THESONJAMCCORDX Mental Skills Workshops with Chelsea https://chelseapierotti.com/services __________ Did you enjoy today’s episode? Please leave a rating and review on Apple podcasts! Be sure to snap a screenshot and tag me on instagram @dr.chelsea.pierotti as you’re listening to the episode.  Check out the full Show Notes, including episode highlights, key takeaways, exclusive resources, and more: https://chelseapierotti.com/44
Released:
Jan 13, 2022
Format:
Podcast episode

Titles in the series (100)

Ever wish you had someone to help you with the mental aspects of dance? That's exactly what you get when you tune in to the Passion for Dance podcast... a sport psychology expert who understands the dance industry. Welcome to a Passion for Dance Podcast where your host Dr. Chelsea will bring the science of sport psychology into the dance studio. Each week you will hear tips and strategies around topics like confidence, growth mindset, resilience, motivation, and happiness… all the tools the help you thrive and become the best version of yourself (on and off the dance floor!) Dance teaches us to push through the pain to reach our goals, and we are used to criticism, tears, bleeding toes, and sore muscles. The show must go on no matter what right? But what if there were another way? Being a dancer teaches us important life skills, but that doesn't mean we have to be broken in order to build ourselves back up. Dance can teach us about self-discipline, teamwork, confidence, grit, and resilience without destroying a dancer’s self-esteem. The path to personal growth is full of joy, self-discovery, and challenging roadblocks, but we don’t have to figure it out alone. So if you are a dance educator, studio teacher, or school coach, what do you say? Are you ready to share your passion for dance with the world?