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Nano, Micro, Macro & More: Breaking Down Influencer Categories & Strategic Uses For Brands
Nano, Micro, Macro & More: Breaking Down Influencer Categories & Strategic Uses For Brands
ratings:
Length:
37 minutes
Released:
Aug 30, 2022
Format:
Podcast episode
Description
Instagram Creators can be broken into groups by follower count, but it’s hotly debated as to what those categories are truly defined as. Join us as we break down the categories, pricing and brand uses for each group of Instagram influencer.Timestamps:
[0:54] If you like it, like it.
[3:36] Influencer levels.
[5:44] Nano influencer.
[6:27] Micro influencer.
[9:11] Mid-tier influencers.
[13:52] Macro influencers.
[16:28] Casting micros.
[20:23] As an influencer, you are also a small business owner.
[25:57] Casting midtier.
[31:26] Casting macro.
[34:29] Takeaways.
--Find Harley:IG: @theharleyjordanWebsite: theharleyjordan.comFind Sonia:IG: @Sonia.ElyssWebsite: www.soniaelyss.comJoin the Lip Service Community: https://winno.app/soniaelyssFollow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: podcasts.apple.com/us/podcast/brand-meet-creator
[0:54] If you like it, like it.
[3:36] Influencer levels.
[5:44] Nano influencer.
[6:27] Micro influencer.
[9:11] Mid-tier influencers.
[13:52] Macro influencers.
[16:28] Casting micros.
[20:23] As an influencer, you are also a small business owner.
[25:57] Casting midtier.
[31:26] Casting macro.
[34:29] Takeaways.
--Find Harley:IG: @theharleyjordanWebsite: theharleyjordan.comFind Sonia:IG: @Sonia.ElyssWebsite: www.soniaelyss.comJoin the Lip Service Community: https://winno.app/soniaelyssFollow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: podcasts.apple.com/us/podcast/brand-meet-creator
Released:
Aug 30, 2022
Format:
Podcast episode
Titles in the series (100)
Creators, I have a bone to pick with the fashion industry...: If there is any industry that I steer clients away from...it's fashion! Let me break down why this is a problematic industry for influencers and how to handle these interactions in a way that is MUTUALLY BENEFICIAL. by Brand Meet Creator