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    Millennials vs Gen Z: How They Show Up & Consume on Social Media

    Millennials vs Gen Z: How They Show Up & Consume on Social Media

    FromBrand Meet Creator

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    Millennials vs Gen Z: How They Show Up & Consume on Social Media

    FromBrand Meet Creator

    ratings:
    Length:
    18 minutes
    Released:
    May 17, 2022
    Format:
    Podcast episode

    Description

    Harley & Sonia are both Millennials but born almost a decade apart, they have unique perspectives on how each age group is using social media. On this episode, the duo discuss and dissect the differences between the consumption and content creation done by Brands & Creators from each era. Timestamps:
    [1:05] How do Millennials show up on online vs Gen Z?
    [4:02] The content they are posting.
    [7:54] "Curated" vs "casual."
    [10:14] Advertising to Gen Z.
    [12:09] The usage habits between these two generations.
    [16:06] Closing thoughts and takeaways.
    --LINKS:Find Harley:IG: @theharleyjordanWebsite: https://www.theharleyjordan.com/Find Sonia:IG: @Sonia.elyssWebsite: https://www.soniaelyss.com/Follow The Brand Meet Creator Podcast: Rate, Review, Subscribe & Share: https://podcasts.apple.com/us/podcast/brand-meet-creator/id1609505183
    Released:
    May 17, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    Welcome to Brand Meet Creator Podcast, with Harley Jordan & Sonia Elyss (your Internet Cheerleader). A place where we pull back the curtain of what it means to be all-in on social media. After hours of back and forth voice notes discussing the ins and outs of our own projects, we were sick of the amount of misinformation and disconnection between brands and creators. The only way to solve it, was to take it on ourselves. Sonia Elyss, a modern marketing consultant and #internetcheerleader with 15 years of experience in the brand marketing space who has cast thousands of influencers using millions of dollars of budget over her career. Harley Jordan, a creator coach and influencer agency owner who helps creators side step the 9-5 drag and leverage their social media to kickstart the career they want. As your hosts, we discard the filters to discuss news, insider tips and predictions for the world of influencer marketing. We look at every scenario through the eyes of the Brand and the Creator to bring you perspectives and insights from all angles — straight from the mouths and minds of two experts in the space. So pull up a chair and grab a notebook … it's time to shed some light on this industry.