45 min listen
"Real change happens when we roll up our sleeves and get dirty", Tati Lindenberg, Unilever Home Care Products
"Real change happens when we roll up our sleeves and get dirty", Tati Lindenberg, Unilever Home Care Products
ratings:
Length:
65 minutes
Released:
Nov 20, 2020
Format:
Podcast episode
Description
Ogilvy's Rory Sutherland rolls up his sleeves and gets down and dirty with Tati Lindenberg, Vice-President of Marketing for Home Care at Unilever. Tati reveals the thinking behind Persil's shift in emphasis to a more ecological advertising message and Unilever's green agenda as a whole. The pair discuss the sophistication and nuances of the global home care market. Rory reveals his penchant for a top loader whilst Tati rejoices in her front loader now that she's moved from Brazil to the UK. Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
Released:
Nov 20, 2020
Format:
Podcast episode
Titles in the series (47)
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