In Ep. #11, hear from Alyse LaHue, the General Manager of NJ/NY Gotham FC of the NWSL. Before joining Gotham (formerly known as Sky Blue FC), Alyse spent 5 seasons as the GM of the Chicago Red Stars.Under the leadership of leaders like Alyse, the growth of women’s soccer in the U.S. is arguably the most exciting trend in the sports industry right now. In 2020, NWSL viewership was up 493% (while most men’s sports leagues saw double-digit drops in viewership), and social engagement numbers are at the top of the charts. Just this week, six NWSL teams made the Front Office Sports 'Trending 20' leaderboard which measures cross-platform engagement for ALL professional sports teams - male and female.In this episode, hear Alyse's thoughts on why women’s soccer is on the rise the United States, the story behind re-branding Sky Blue FC's to NJ/NY Gotham FC, and how Alyse is leveraging the power of Gotham's fans to inform the Club's future. More from GOALS GOALS Women's Sports Business Newsletter: Sign-upWomen x Sports Business Edition Newsletter: womenxsport.comFollow GOALS on Twitter: @goals_sports_Follow GOALS on Instagram: @goals_sports_Shop: goals-sports.com/purplemugContact Caroline: caroline@goals-sports.com