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The Linearity Lie - Why Planning Is A Necessarily Messy Process - Nick Hirst, adam&eveDDB

The Linearity Lie - Why Planning Is A Necessarily Messy Process - Nick Hirst, adam&eveDDB

FromSweathead, A Strategy Podcast


The Linearity Lie - Why Planning Is A Necessarily Messy Process - Nick Hirst, adam&eveDDB

FromSweathead, A Strategy Podcast

ratings:
Length:
37 minutes
Released:
Feb 7, 2022
Format:
Podcast episode

Description

Nick Hirst is Executive Strategy Director at adam&eveDDB in London. He's twenty years into his planning career. He's been at adam&eveDDB for eight years and spent some of them as Head of Planning. That's after being a Head of Planning at Dare and working at Lowe and Grey.
In this episode of Sweathead, we discuss the messy reality of doing account planning.
You can find Nick here: https://twitter.com/nickhirst 
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Released:
Feb 7, 2022
Format:
Podcast episode

Titles in the series (100)

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.