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Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

FromSweathead, A Strategy Podcast


Turn That Observation Into An Insight–7 Ways To Stumble Your Way There

FromSweathead, A Strategy Podcast

ratings:
Length:
12 minutes
Released:
Feb 17, 2021
Format:
Podcast episode

Description

You have reams of research in your head but you need to whittle everything in your head into an insight fast–what do you do?
In this episode of Sweathead, I share a few steps I like to use–especially in workshops–to take an observation and land on an insight. These steps–or "stumbles"–can work in customer interviews too.  
You can read this episode on Instagram here: https://www.instagram.com/p/CK9LVGhhyA2/
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Find the book "Strategy Is Your Words" and 100 strategy classes at Sweathead here: http://www.sweathead.com
Released:
Feb 17, 2021
Format:
Podcast episode

Titles in the series (100)

How do you get good at strategy? Whether you’re into brand strategy, advertising strategy, digital strategy, social media strategy, or you just love doing strategy but you get frustrated at how people use the word, Sweathead will help you delve into the practices and minds of some of the world’s most wonderful strategists. We're in our fifth year and have surpassed 1,200,000 listens! Hit SUBSCRIBE, tell your friends, and leave a kind rating. Real-time action is @markpollard and @sweathead. You can find strategy classes and "Strategy Is Your Words" here: http://www.sweathead.com.