44 min listen
Growing An Agency - Libby Swan, Cofounder
Growing An Agency - Libby Swan, Cofounder
ratings:
Length:
38 minutes
Released:
Sep 9, 2019
Format:
Podcast episode
Description
Scenario - Eighty people work in your Mumbai headquarters and you have new teams emerging in London and New York. You want to keep improving the quality of your work and you want the business to keep growing. What do you do?
After eight years in the American corporate world at GE and AIG, Libby Swan moved to India to create a new life. There she co-founded PRDXN, a creative and technology company, in 2006. We discuss the tools Libby uses for perspective, and how she and her team are thinking about growing their company. They don't think of themselves as an "agency," but I used it in the title because you're probably in one.
You can find PRDXN here http://www.prdxn.com and Libby here https://twitter.com/libswan
For more strategy talk:
1. Strategy newsletter: http://www.markpollard.net/email-newsletter/
2. Strategy drawings: http://www.instagram.com/markpollard
3. Strategy Twitter: http://www.twitter.com/markpollard
4. Join 6,000+ strategists: http://www.sweathead.co
New book "Strategy Is Your Words" out soon.
After eight years in the American corporate world at GE and AIG, Libby Swan moved to India to create a new life. There she co-founded PRDXN, a creative and technology company, in 2006. We discuss the tools Libby uses for perspective, and how she and her team are thinking about growing their company. They don't think of themselves as an "agency," but I used it in the title because you're probably in one.
You can find PRDXN here http://www.prdxn.com and Libby here https://twitter.com/libswan
For more strategy talk:
1. Strategy newsletter: http://www.markpollard.net/email-newsletter/
2. Strategy drawings: http://www.instagram.com/markpollard
3. Strategy Twitter: http://www.twitter.com/markpollard
4. Join 6,000+ strategists: http://www.sweathead.co
New book "Strategy Is Your Words" out soon.
Released:
Sep 9, 2019
Format:
Podcast episode
Titles in the series (100)
Working Through Cultures (Social Media, Agencies, Countries) - Maura Tuohy, Marketer by Sweathead, A Strategy Podcast