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ratings:
Length:
6 minutes
Released:
Jul 1, 2021
Format:
Podcast episode

Description

Why would you want to take time and effort to attract #organic Facebook leads when you could just pay for prospects?
#Organic #leads are free, and there are plenty of ways to get started, even if you’re not sure how. Social media sites like Facebook provide several free tools to start building a community, including:
● Facebook groups
● stories
● posts
Facebook also provides an “insights” tool, allowing you to measure responsiveness, reach, and clicks.
Then there’s the overall effectiveness of your advertising. To get the best results from your campaigns, some say it’s better to combine paid and free social media #leads.
Another advantage with organic leads is these prospects are already interested in your product or service. They may just need some nurturing to convince them to buy.
If you need a further reason, here it is: Your organic ads can allow you to build lasting results from people who already feel they know and trust you.
That’s the main benefits covered. However, how do you start getting a steady stream of organic #leads?
5 Tips to Get Facebook #Leads Organically
Getting Facebook #leads organically doesn’t need to be complicated. With some proven methods, you can start getting free traffic from interested prospects.
In the following section, you’ll find five ways and some tips on how you can implement them yourself.
1. Join Facebook Groups for Your Industry and Post Links to Your Website
When Facebook announced a greater focus on “meaningful” discussion, it was met with positive results.
The move meant the social network’s users are now more engaged with groups, and Facebook says 400 million people are in groups that it considers meaningful.
Not only that, Facebook believes in groups so much it paid an estimated $10 million for a SuperBowl ad, writes CNBC.
Since these groups already have an active membership of interested followers, why not reach out to them?
Join some industry-related groups. Begin posting helpful content and answering questions where you can. Feel free to talk about your business and what it does to get people to message you on Facebook or your website. Just make sure you’re not overly promotional.
When looking for suitable groups to join, you’ll have to think of your typical audience and the day-to-day problems they may have. If your product or service can solve them, sign up, interact with group members, and get conversations rolling.
2. Optimize Your Facebook Business Page
Since their introduction, Facebook business pages have undergone considerable changes and continue to improve and evolve. Although business pages are getting increasingly sophisticated, just setting up a page isn’t enough: You’ll want your page to do some work by gaining #organic Facebook #leads.
You can do this by optimizing your page for increased clickthroughs and revenues. However, you’ll only need to optimize the parts relevant to gaining leads. Facebook suggests you concentrate on three main areas:
● your business name and description
● profile photos and cover photos
● a call to action (CTA)
3. Post Content That Capitalizes on Current Events in Your Industry
Draw in organic Facebook leads by covering industry events and trends. You can track these through newspapers, industry press releases, trade publications, and Google Trends.
Piggybacking or “newsjacking” off current events within your industry trends works well for two reasons:
● First, if a subject is at the forefront of people’s minds, they might want to find out more.
● Secondly, it demonstrates your company is eager to keep up with developing events and trends.
There are a few methods you could use with this type of content.
For instance, you could write regular articles or blog posts around trending topics. However, why not get creative with video commentary and related images? The more imagination you show, the more shareable your content becomes.
4. Hold Facebook Live Events
Facebook provides a few video services, so why use Facebook Live? Well, viewe

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Released:
Jul 1, 2021
Format:
Podcast episode

Titles in the series (100)

Aleph Technologies is a premier IT training and staffing group with state of the art facilities based in Dallas, Texas. Aleph Technologies specializes in providing hands-on classroom based and onsite IT certification training courses taught by expert instructors with practical industry experience. Classes span focuses on Business Analysis, Health Insurance & Systems Domain, IT Project Management, and IT Services with emphasis on Certified SCRUM Master, Scaled Agile Certifications in Dallas and leadership roles in Agile development.