So, you want to start an online brand but there’s just one problem… you’re not an influencer! You don’t have hundreds of thousands of followers so why bother, right? Wrong! In this episode, I’m going to tell you why that’s actually a good thing you can use to your advantage! Press play to hear tips and strategies I have used over the past eight years so you can grow your social media following and create a successful content strategy.In this episode:Why having a small following is actually a GOOD thingWhy you should research your target audienceHow to identify your brand pillars and create a content strategyHow to provide value through your contentThe difference between a social media consumer mindset and a social media creator mindsetThe importance of engagement with your community and how to do it effectivelyThe significance of consistency in content creationHow to create effective calls to action that connect and convertResources and links mentioned in this episode200 Calls To Action That Connect & Convert200 Headlines That HookGet my FREE Workbook: Create 30 Days of Content HEREFull Show Notes HERE Connect with MonicaFollow Monica on Instagram , Facebook and TikTok.To learn more about Monica, dive further into topics mentioned, or to submit a topic/guest request, visit her website at www.monicaleighblog.comFollow the podcast on Instagram and FacebookJoin Monica’s email list to become an exclusive insiderThank you for listening to Choosing To Heal with Monica Leigh! If you enjoyed this episode, please subscribe & leave a review to help support the podcast and keep future content coming!