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Episode 110: Are We Setting up our Sales Development Reps (SDRs) for Failure? with Bridget Gleason

Episode 110: Are We Setting up our Sales Development Reps (SDRs) for Failure? with Bridget Gleason

FromSales Strategy & Enablement by Revenue.io


Episode 110: Are We Setting up our Sales Development Reps (SDRs) for Failure? with Bridget Gleason

FromSales Strategy & Enablement by Revenue.io

ratings:
Length:
27 minutes
Released:
Mar 11, 2016
Format:
Podcast episode

Description

My regular guest on Front Line Friday is Bridget Gleason, VP of Corporate Sales for SumoLogic. In this episode, Bridget and I have a conversation about setting up SDRs for failure and how companies can propel forward by using the quality over quantity method of selling. Included among the questions we discuss are:

Are companies reaching out to only the qualified leads?

Why are companies putting too much pressure on SDRs to make contact?

Why is there a lack of preparation when it comes to sales calls?

Why it’s better to measure an SDR on results, rather than on activity.

Are the expectations of success too low for SDRs?


Learn more about what’s in the future for sales. Be sure to join us for this information packed episode!
Released:
Mar 11, 2016
Format:
Podcast episode

Titles in the series (100)

The world's most candid, inspiring sales podcast. With millions of downloads and 1,000+ episodes of in-depth conversations with the most exciting B2B sales and marketing leaders in the business, the Sales Enablement Podcast with Andy Paul explores critical sales insights, sales perspectives, sales skills and sales technologies that enable peak sales performance.Host Andy Paul is a B2B sales and management expert, author of two award-winning sales books, is ranked #8 on LinkedIn’s list of Top 50 Global Sales Experts, and has consulted with the biggest businesses in the world. Join him 3x a week on his mission to help you exceed customer expectations, earn more sales, and create your dream sales career. Powered by Revenue.io: the revenue acceleration platform that helps businesses scale growth through AI. Visit revenue.io/andy for exclusive Sales Enablement content. (Formerly the "Accelerate! with Andy Paul" sales podcast.)