29 min listen
Episode 90: The Role of Account Execs in the Sales Development Process w/ Bridget Gleason
Episode 90: The Role of Account Execs in the Sales Development Process w/ Bridget Gleason
ratings:
Length:
32 minutes
Released:
Feb 12, 2016
Format:
Podcast episode
Description
My regular guest on Front Line Friday is Bridget Gleason, VP of Corporate Sales for SumoLogic. In this episode, Bridget discusses how companies are managing the evolving role of Account Execs in the overall sales process. Included among the topics we discuss in this conversation are:
How to align the roles of the AE and the SDR
The situations where further specialization of AE responsibilities makes sense
Who should handle follow-up to inbound leads: SDRs or AEs?
The most effective way to quickly take leads off the market
Why “Maybe” is the worst result for an AE and steps you can take to avoid it.
If you’re a sales leader or sales manager, then be sure to join us for this episode!
How to align the roles of the AE and the SDR
The situations where further specialization of AE responsibilities makes sense
Who should handle follow-up to inbound leads: SDRs or AEs?
The most effective way to quickly take leads off the market
Why “Maybe” is the worst result for an AE and steps you can take to avoid it.
If you’re a sales leader or sales manager, then be sure to join us for this episode!
Released:
Feb 12, 2016
Format:
Podcast episode
Titles in the series (100)
Episode 6: Sales Turnaround Strategies for SMBs with James Obermayer: In this episode, James Obermayer (CEO of Sales Leakage) draws on his hands-on experience of turning around more than 30 underperforming sales teams, and shares his go-to formula for reviving stagnant sales organizations and achieving sales success (which involves marketing, too!). by Sales Strategy & Enablement by Revenue.io