30 min listen
Retail's Great Acceleration with guest Carl Boutet
Retail's Great Acceleration with guest Carl Boutet
ratings:
Length:
45 minutes
Released:
Jun 8, 2021
Format:
Podcast episode
Description
This week the "3 Amigos of Retail" re-unite, as we welcome our special guest Carl Boutet for a discussion of "The Great Acceleration." When Carl first coined the term during Steve's virtual book launch event in April of 2020, little did we know how much it would catch on--and how prophetic it would turn out to be.Now we get a chance to discuss Carl's original thinking, how it's evolved and then dive into the highlights from his provocative new book. We dissect the "race to resilience," the key forces of the acceleration, retail's increasingly digitally-enabled future and what it might mean to live in a 50/50 physical/digital world (just don't call it "phygital"!). There's plenty of great insight and lots of lively banter.Then we wrap up the episode with our weekly segment “Remarkable or Forgettable?” where we give our hot takes on retail headlines, and deem them wow-worthy, best ignored or somewhere in between. This week's big stories include Lululemon's earnings (blockbuster), Nordstrom's earnings (lackluster), Warby Parker and Apple's defiance of the retail apocalypse, growing interest in the resale market and Amazon's big Prime Day announcement. Steve Dennis is an advisor, keynote speaker and author on strategic growth and business innovation. You can learn more about Steve on his website. The expanded and revised edition of his bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Disruption is now available at Amazon or just about anywhere else books are sold. Steve regularly shares his insights in his role as a Forbes senior contributor and on Twitter and LinkedIn. You can also check out his speaker "sizzle" reel here.Michael LeBlanc is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice. He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career. Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast, The Voice of Retail, plus Global E-Commerce Tech Talks and The Food Professor with Dr. Sylvain Charlebois. You can learn more about Michael here or on LinkedIn.
Released:
Jun 8, 2021
Format:
Podcast episode
Titles in the series (100)
This One Goes to 11: "Great brands don't chase customers; customers chase great brands." - Gary Friedman, CEO Restoration Hardware We are on to #7 ("Memorable") in Steve's 8 Essentials of Remarkable Retail framework. Being Memorable is critical to not simply offering a slightly better version of mediocre and competing relentlessly on discounts. Done right, it is the key to long-term growth, profits and customer loyalty. In unpacking this essential we discuss how to own the "real estate of the mind," and what we mean when we talk about "experience" as something other than the latest bright shiny object. Drawing on key take-aways from Steve's book we define the six characteristics of memorable and discuss case studies that illustrate the various ways leading retailers are implementing memorable strategies including mega-brands like RH, Nordstrom, Nebraska Furniture Mart and Amazon, along with "special not big" retailers such as Franklin BBQ and Blue Star Donuts. by Remarkable Retail