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Remarkably Creative Commerce with Beth Ann Kaminkow, Global CEO, VMLY&R

Remarkably Creative Commerce with Beth Ann Kaminkow, Global CEO, VMLY&R

FromRemarkable Retail


Remarkably Creative Commerce with Beth Ann Kaminkow, Global CEO, VMLY&R

FromRemarkable Retail

ratings:
Length:
46 minutes
Released:
Feb 20, 2024
Format:
Podcast episode

Description

Our guest this week is Beth Ann Kaminkow, Global CEO, VMLY&R who joins us to talk about the ever changing landscape of retail and consumer branding, customer engagement, and loyalty. In particular with dip into what defines high performance retail and the emerging world of "creative commerce."  We also get a sneak preview of her upcoming session at the World Retail Congress in Paris. Then, as usual, we unpack the week in retail news including the correct way to pronounce Temu, news on the persistency of inflation and what lessons can be gleaned from the past month in retail sales. Then its another return to the Wobbly Unicorn Corner, before wrapping up with quarterly earnings from Shopify and Under Armour.To access VLM's rich trove of insights click here.  World Retail Congress:  Non-retailer passes and discount offer codes:Non-Retailer pass: REM-SPONRRetailer discount code: REM20Dive into the future of retail with the World Retail Congress's End of Year Report! Explore the latest trends, innovations, and insights shaping the competitive retail landscape, presented in collaboration with the Congress’s Knowledge Partners. The Congress’s report is a must-read for retailers to become world class in today’s retail climate. The End of Year Report reinforces the focus of next year’s World Retail Congress on High Performance Retail and our key pillars of winning the customer, winning with innovation, winning with purpose, the winning business models and building winning teams. Furthermore, the report brings together 14 of the world’s top retailers’ reflections from stores such as Action, Ikea, Zalando, Kmart Group, Woolworths and Wumart to present insights from around the world.  About Beth AnnBeth Ann is the Joint Chief Executive Officer of VML Commerce - WPP’s end-to-end Creative Commerce agency, created from the combined talent, expertise and scale of powerhouse global agencies VMLY&R and Wunderman Thompson.Beth Ann is recognized as a leader with a proven record of reimagining retail, as well as creating and designing commercial programs that drive growth at the intersection of physical, digital and social. She continues to drive innovation in this space with a belief that commerce holds the most untapped creative potential to grow brands and people.In her two plus decades in the industry, Beth Ann has touched every aspect of marketing communications across consumer-packaged goods, retail, finance, restaurant and technology companies and brings both client and agency side perspectives to her work. She is a strong advocate of insights-inspired marketing programs and the power of creativity to drive positive societal impact.A worldwide traveler born in Baltimore (though she considers herself more of a Bostonian at heart- especially when it comes to sports loyalties!), Beth Ann graduated with a BA from Syracuse University’s Newhouse School and an MBA from Boston University in Organizational Behavior. Beth Ann was a founding member of a successful startup purchased by Omnicom, led TracyLocke as the first female CEO in its one-hundred-year history, as well served as the first Global Chief Marketing Officer of Westfield Corp and CEO for Kantar Consulting Americas. She most recently served as Global CEO of Geometry.Beth Ann is a voice on IE&D issues and has been recognized as an AdAge Woman to Watch, is a member of WPP’s X-Factor, and serves on the national boards of the Syracuse University Newhouse School of Public Communications as well as the non-profit charity Back on My Feet.While she sees work as personally fun and a bit of an endurance sport, she also is an avid runner, loves cities and making them better, and spending time with her husband, family, and close friends.About UsSteve Dennis is a strategic advisor, board member, and keynote speaker focused on strategic growth and transformation and the impact of digital disruption. He is the author of the bestselling book Remarkable Retail: How To Win & Keep Customers in the Age of Di
Released:
Feb 20, 2024
Format:
Podcast episode

Titles in the series (100)

If you think the last few years of the COVID era was a wild ride, buckle up buttercup, things are only going to get tougher as retailers face escalating competition and increasing macroeconomic headwinds. In an era where even very good is no longer good enough, to rise above the rest our only choice is to choose to be remarkable. And making this remarkable mind shift requires that we aim higher, act more boldly and move much faster. As a C-level executive at two Fortune 500 companies, keynote speaker and strategic advisor to dozens of retail, consumer and technology brands, I help organizations accelerate their growth. I'm also the author of the recent best-selling book "Remarkable Retail: How to Win & Keep Customers in the Age of Disruption." Join me and my co-host Michael LeBlanc, Producer & Host of The Voice of Retail podcast, The Food Professor podcast and the Conversation with CommerceNext podcast as we explore the evolution of modern retail. Along with special guests, including top retailers and industry thought leaders, we'll explore the latest events within the retail industry and beyond for a lively and interactive journey to Remarkable Retail. Presented by MarketDial. © 2020-2022 M.E. LeBlanc & Company Inc. All Rights Reserved.