**This episode is brought to you by MuteSix and Repeat** The Story of a Brand Show with Ramon Vela Guest: Suzannah Raff, Founder & CEO of Cleo and Coco In this second part of the episode, Suzannah weaves the story of finding her path, inspirations, and aspirations which ultimately led to the birth of Cleo and Coco. Suzannah Raff also details Cleo and Coco’s products and expresses herself by sharing the experiences that molded her personally and professionally. Here are some of the key topics covered in this week’s Part 2 Episode: * The Early Challenges of Cleo and Coco * Suzannah's Entrepreneurial Experience * How Suzannah Managed to Breakthrough the Brick Walls ahead of Her. * What are the Benefits of Charcoal in Cleo & Coco’s products Getting the brand off the ground was challenging, but Suzannah kept persevering. For instance, initially, she had trouble finding a manufacturer but eventually found one that she continues to work with today. As Suzannah mentions, “keep pushing through those brick walls if you believe strongly in your vision.” Connect with Suzannah Raff: https://www.linkedin.com/in/suzannah-raff-06061027/ Guest Contact Info Website: www.cleoandcoco.com Instagram: https://www.instagram.com/cleoandcoconatural/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF MUTESIX. MuteSix is the leading agency in performance marketing. They have been in this space for nearly eight years, growing and scaling the world’s most recognizable e-commerce brands with breakthrough creative, targeted media buying, and data-driven results in every step of the funnel. They're currently offering listeners a FREE omnichannel marketing audit. Their team of auditors will perform a deep dive analysis into your current marketing efforts and identify which strategies might be budget wasters and which strategies will improve performance. The audit covers all digital marketing channels, including Facebook, Google, Email, Amazon, Snapchat, TikTok, Pinterest, Influencer, Programmatic, and Website CRO. For your free digital marketing consultation, visit: mutesix.com/storyofabrand   *   This episode was brought to you by Repeat. Repeat is the easiest way for your customers to reorder products they love. Repeat will automate a frictionless reordering experience for the most significant part of a CPG brand’s customer base: The non-subscriber. Repeat uses machine learning to analyze one-time shopper behavior, automates reorder notifications, and delivers personalized replenishment carts that aid in up-sell and cross-sell efforts. The result? Higher LTV, better margins, and more insights on your best customers. To learn more, visit https://signup.getrepeat.io/