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    742. Bringing Back The Human To Sales & Building A Buyer-Focused Sales Process

    742. Bringing Back The Human To Sales & Building A Buyer-Focused Sales Process

    FromMove: The Go To Market Podcast

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    742. Bringing Back The Human To Sales & Building A Buyer-Focused Sales Process

    FromMove: The Go To Market Podcast

    ratings:
    Length:
    30 minutes
    Released:
    Nov 20, 2020
    Format:
    Podcast episode

    Description

    Exclusive session from the 2019 B2B Sales & Marketing Exchange: https://b2bsalesmarketing.exchange In this session, Jake Dunlap will discuss the emerging trend of shifting your sales process to a more buyer-focused model. In addition, you’ll learn why sales and marketing alignment from a KPI standpoint is crucial to scaling your business.
    Released:
    Nov 20, 2020
    Format:
    Podcast episode

    Titles in the series (100)

    The #FlipMyFunnel Podcast is a daily podcast hosted by entrepreneur, CMO, and founder of the #FlipMyFunnel movement, Sangram Vajre. On this show, you’ll find a mix of interviews with sales and marketing experts, keynotes from Flip My Funnel events, conversations about staying aligned across an entire organization, fundamental leadership principles, and commentary on great content that’s been published on the Flip My Funnel blog. Ultimately, this podcast is dedicated to helping B2B marketing, sales, and customer success professionals become masters of their craft. Each episode features topics like: leadership, sales and marketing alignment, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B marketing, B2B sales, customer success, strategic partnerships, agile marketing, buyer personas, content creation and promotion, social media and more. 301313