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738. 10 Rules for Creating Category & Community

738. 10 Rules for Creating Category & Community

FromMove: The Go To Market Podcast


738. 10 Rules for Creating Category & Community

FromMove: The Go To Market Podcast

ratings:
Length:
43 minutes
Released:
Nov 12, 2020
Format:
Podcast episode

Description

If you want to succeed in providing an amazing customer experience…  You need to build 2 things first.  Category and community.  In this Takeover episode, we’re getting a bit meta: Host Ethan Beute speaks with none other than me, Sangram Vajre, Chief Evangelist at Terminus. 
Released:
Nov 12, 2020
Format:
Podcast episode

Titles in the series (100)

The #FlipMyFunnel Podcast is a daily podcast hosted by entrepreneur, CMO, and founder of the #FlipMyFunnel movement, Sangram Vajre. On this show, you’ll find a mix of interviews with sales and marketing experts, keynotes from Flip My Funnel events, conversations about staying aligned across an entire organization, fundamental leadership principles, and commentary on great content that’s been published on the Flip My Funnel blog. Ultimately, this podcast is dedicated to helping B2B marketing, sales, and customer success professionals become masters of their craft. Each episode features topics like: leadership, sales and marketing alignment, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B marketing, B2B sales, customer success, strategic partnerships, agile marketing, buyer personas, content creation and promotion, social media and more. 301313