34 min listen
77. A Culture of Sales: The pivotal role of a strong sales mentality. Engagement, communication, and customer-centric strategies for long-term success…
FromHuman Capital
77. A Culture of Sales: The pivotal role of a strong sales mentality. Engagement, communication, and customer-centric strategies for long-term success…
FromHuman Capital
ratings:
Length:
36 minutes
Released:
Apr 16, 2024
Format:
Podcast episode
Description
In this illuminating episode, Jeff delves into the crucial interplay between organizational culture and sales strategy with Alice Heiman, a renowned sales leader and consultant. Together, they navigate the intricate landscape of modern business, highlighting the indispensable value of a strong sales mentality that emphasizes customer relationships, strategic market growth, and clear communication. Alice and Jeff bring the need for a clear exit strategy to the vital importance of aligning team strategies with long-term goals, and dynamics of customer relationships, and stress the necessity of multiple touchpoints. Alice advocates for a structured approach where top-tier clients have direct connections not just with sales, but also with product specialists, engineers, and senior executives, ensuring enhanced customer satisfaction and retention.
Released:
Apr 16, 2024
Format:
Podcast episode
Titles in the series (95)
13. CEO, Alliance of Chief Executives: How confidential, trusting, and diverse peer groups can lead to better decisions through creativity, innovation, and confronting the facts. by Human Capital