8 min listen
#108 - Decoding the HHS Bulletin: Navigating HIPAA Compliance in Healthcare Marketing with Ray Mina of Freshpaint
FromIgnite Digital Marketing Podcast | Healthcare Marketing Strategy & Tips | Alex Membrillo
#108 - Decoding the HHS Bulletin: Navigating HIPAA Compliance in Healthcare Marketing with Ray Mina of Freshpaint
FromIgnite Digital Marketing Podcast | Healthcare Marketing Strategy & Tips | Alex Membrillo
ratings:
Length:
27 minutes
Released:
Apr 9, 2024
Format:
Podcast episode
Description
Discover how to navigate HIPAA compliance in digital marketing with our latest podcast featuring expert insights from Cardinal’s Chief Strategy Officer, Rich Briddock and VP of Marketing at Freshpaint, Ray Mina. Learn about leveraging HIPAA-compliant MarTech, the impact of the recent HHS bulletin update on healthcare marketing, and strategic opportunities for using first-party data while maintaining privacy. Stay ahead in healthcare marketing without risking HIPAA violations. RELATED RESOURCES Privacy First: Marketing Technologies That Prioritize HIPAA Compliance - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hipaa-compliant-martech/ Why It’s So Hard To Get High-Quality Leads in a HIPAA World - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/why-its-hard-to-get-high-quality-leads-in-a-hipaa-world/ ROI Tracking Demystified: How to Measure Performance in a HIPAA World - https://www.cardinaldigitalmarketing.com/healthcare-resources/blog/hipaa-marketing-roi-measurement-tracking/ HHS Approves Tools Like Freshpaint In Latest Guidance Update - https://www.freshpaint.io/blog/hhs-approves-tools-like-freshpaint?utm_source=cardinal_digital&utm_medium=podcast&utm_campaign=hhs_update_2024
Released:
Apr 9, 2024
Format:
Podcast episode
Titles in the series (100)
#24 - Building Patient Pipeline To Replace Referrals: The pandemic disrupted the hospital and doctor referral pipeline, and a once steady pipeline of referrals dried up. While referrals have resumed, the pandemic revealed the vulnerability of relying on one patient source. In this episode of Ignite, our... by Ignite Digital Marketing Podcast | Healthcare Marketing Strategy & Tips | Alex Membrillo