In 2006 I quit my secure, salaried job in a PR agency to set up a business selling luxury pet accessories. Three years later and I was just a few short weeks away from losing my house and being declared bankrupt. The pressure and stress I went through during the several years before and after that time were incredible. And yet I'm not sure I'd really change it if I could. Had I not started that business I would not have learned all about digital marketing, social media, SEO and PPC advertising. I wouldn't be doing what I am now, have worked with the huge brands I have, or have won awards for my work.
Today's Digital Download is a rebroadcast of a recent episode of the Socially Unacceptable podcast, which I was asked to guest upon. As well as delving into the detail of what I learned during those failed years, we also talk about freelancing as a career choice, and about the benefits of podcasting for businesses.