Today, I'm excited to be chatting with Mike Kirban, the co-founder and executive chairman of Vita Coco, one of the most revered beverage brands on the planet.Have you ever wondered what it takes to build a global brand? How do you get your product from the ground floor to the shelves of stores all over the world?Well, Mike is here to tell us all about it. He'll share his insights on everything from marketing strategies to the future of the beverage industry. And he'll also open up about his own personal journey as an entrepreneur, including the challenges he faced and the lessons he learned along the way.But more than just a business story, Mike's story is also one of resilience and perseverance. He overcame many challenges to build one of the most successful beverage brands in the world. And he's passionate about using his platform to make a positive impact on the planet.For Mari’s Instagram click here!For Pursuit of Wellness Podcast’s Instagram click here!For Vita Coco’s Website click here!For Vita Coco’s Twitter click here!This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Use code POW15 at checkout for 15% off your entire order at www.vionicshoes.comFind your bright spot this season with BETTERHELP. Visit betterhelp.com/pow to get 10% off your first monthCozy Earth provided an exclusive off for our listener's today. Up to 40% off site wide when you use the code "PURSUIT"Visit diviofficial.com/POW or enter POW at checkout for 20% off your first orderProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.