On today’s solo episode, I continue my 2024 Glow Up Series, focusing  on all things business. I give insight on my own experience starting Arrae and how it was a major hustle at the beginning stages. I discuss the process Nish and I went through when deciding to quit our previous jobs, our experience with fundraising and investors, and perfecting our pitch. I then go into answering your most asked questions and giving tangible tips on topics such as social strategy, product gifting, how to give a brand a personality and more. Tune in and enjoy! Books Mentioned in the Episode:Made to Stick by Chip & Dan Heath, click HEREContagious by Jonah Beger, click HEREHow to Build a Story Brand by Rick Lapointe, click HERETo connect with Siff on Tiktok, click HERE.To connect with Siff on Instagram, click HERE.To learn more about Arrae, click HERE.  To check out Siff’s LTK, click HERE.To check out Siff’s Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Get better sleep now with Blissy and use code DREAMBIGGER to get an additional 30% off at blissy.com/DREAMBIGGERVisit StellarEats.com and use code DREAMBIGGER at checkout for 20% off your first purchase. That’s StellarEats.com use code DREAMBIGGER for 20% off your first order. Stellar Eats is also available at Whole Foods stores nationwide!If you’re ready to take control of constipation, bloat and stress and live your healthiest life yet, you can get 20% off your first 90-day bottle of Just Calm and Just Thrive Probiotic today – Visit JustThriveHealth.com and use promo code DREAMBIGGER. While you’re there, check out all their other clinically backed products. Take control today with Just Thrive.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.