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    Measurement Part One: The Value Equation of Physical Media

    Measurement Part One: The Value Equation of Physical Media

    FromOOH Insider

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    Measurement Part One: The Value Equation of Physical Media

    FromOOH Insider

    ratings:
    Length:
    10 minutes
    Released:
    Apr 18, 2023
    Format:
    Podcast episode

    Description

    Follow along with the blog series on OOH measurement here:Part Ihttps://www.theoohinsider.com/blog/oohmeasurement-part1/Part 2https://www.theoohinsider.com/blog/oohmeasurement-part2/Want to work together? Take advantage of fintech solutions JUST for marketers and the ultimate Authority Growth Engine for B2B/Founder-led growth at: https://www.troweco.com/
    Released:
    Apr 18, 2023
    Format:
    Podcast episode

    Titles in the series (100)

    Learn about How OOH Advertising Works and How To Measure OOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.