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    Conversion strategies: When marketers put the button they need clicked in a highly clicked area ....

    Conversion strategies: When marketers put the button they need clicked in a highly clicked area ....

    FromThe Business Storytelling Show

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    Conversion strategies: When marketers put the button they need clicked in a highly clicked area ....

    FromThe Business Storytelling Show

    ratings:
    Length:
    7 minutes
    Released:
    Jun 14, 2019
    Format:
    Podcast episode

    Description

    This appears to be an accepted conversion strategy: Need people to do something specific, re-design the user experience and just put that button whereever the button currently is that gets clicked the most. Whether the actions are totally unrelated seems to be not relevant.
    Released:
    Jun 14, 2019
    Format:
    Podcast episode

    Titles in the series (100)

    Top content marketer Christoph Trappe and guests share tips on connecting better with target audiences. Named a Top 5 storytelling podcast, a Top 50 podcast to listen to in 2021, and a Top 1.5 percent global podcast. Half a million downloads and counting. Listened to in 100-plus countries. Available on all major podcast channels and DBTV. Guests have included: Joe Pulizzi Michael Brenner Kristina Podnar Scott Brinker Seth Godin Barry Schwartz ... and more. Produced by Trappe Digital LLC. Sponsorship bookings: https://www.christophtrappe.com/sponsored-podcast-booking