19 min listen
647: Is your brand story ready for the narrative economy? A chat with Kristian A. Alomá
647: Is your brand story ready for the narrative economy? A chat with Kristian A. Alomá
ratings:
Length:
23 minutes
Released:
Jan 25, 2024
Format:
Podcast episode
Description
Kristian A. Alomá, Ph.D., author of "Start with the Story: Brand-Building in a Narrative Economy" joins me on Episode 647 of "The Business Storytelling Show" to discuss:
What is the narrative economy?
Why does the narrative economy exist?
How is brand building different in the narrative economy?
And more.
Join us and grab a copy of his book here: https://amzn.to/3U6gr0r
What is the narrative economy?
Why does the narrative economy exist?
How is brand building different in the narrative economy?
And more.
Join us and grab a copy of his book here: https://amzn.to/3U6gr0r
Released:
Jan 25, 2024
Format:
Podcast episode
Titles in the series (100)
Why not all stories need to be written articles! by The Business Storytelling Show