Ana  Santos is a UX consultant, coach & educator; She helps burned-out creative entrepreneurs grow high-converting businesses and websites through UX strategy. Ana previously worked with clients like Envato, Google, Growth Mentor, EIA and SpringBoard. She is a firm believer that we all can contribute to creating a positive impact in the world. In a tech world dominated by dark patterns and addictive experiences, you can stand out by making a difference.
 User Interview is an every critical UX method that helps you understand the goal of the end-user. In this episode, Ana shared some great techniques for conducting user Interviews; we also discussed the standard procedure and formats of conducting user interview, exploring different types and methods. 
Takeaways: What is User Interview, What is the process involved, What are ethics and practices  that one must follow while Interviewing
Books recommended by Ana Santos
-The User Experience Team of One: A Research and Design Survival Guide, by Leah Buley
- Lean UX: Applying Lean Principles to Improve User Experience, by Jeff Gothelf and Josh Seiden
- The Design of Everyday Things, by Don Norman
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