In this episode, I interview Ro Fernandez, the Co-founder and CEO at Nova Tools, a Vancouver-based online collaboration tool that helps innovation projects come to life by providing the tools and an optimized process all in one platform. The platform has helped numerous teams and made them successful. During Ro’s time as a business consultant, she found that small and medium organizations struggle to find the time and resources to keep up with the market and she found herself repeatedly searching for tools and processes for the teams to collaborate and ideate. That’s the time she created Nova and now with thousands of subscribers. Ro said that success for her is being able to help and mentor other companies and keep helping other businesses grow, being able to use platforms and technology to really find solutions for today's environmental and social challenges.  This Cast Covers:   An online collaboration platform that helps small and large teams to manage the collaboration and make better decisions. Making the idea come to life through fast implementation. Guiding multi-disciplinary teams through the ideation and strategy process. From ideation to strategy, template business processes and track how to build IP in a visual way. Having access to all the tools, resources, and collaborative space to make sure clients can collaborate. Learning the importance of businesses for society, creating jobs for people, and innovation. How businesses get to the trends, change for the society, and implement processes to get better. How small businesses and companies change the way people live by using the products they created. Making an impact by being able to use platforms and technology to really find solutions for today's environmental and social challenges. The importance of making a product that speaks for itself.       Additional Resources: Nova Buyology By Martin Lindstrom Influence By Robert B. Cialdini ………………………………………… Quotes:  “Success to me is being able to help and mentor other companies and keep helping other businesses grow.” —Ro Fernandez “Make a product that speaks for itself.” —Ro Fernandez “You need to love challenges to be able to wake up every morning and no matter how hard things get, you’ll be able to take that.” —Ro Fernandez “Celebrate small successes.” —Ro Fernandez “Resources and contacts are the two things that are extremely important.” —Ro Fernandez ………………………………………… Music from https://filmmusic.io “Cold Funk” by Kevin MacLeod https://incompetech.com. License: CC by http://creativecommons.org/licenses/by/4.0