#157: Agile Decision Making with Diane Magers, Experience Catalysts

#519: The innovation gap, with Tanvir Khan, Chief Digital Officer, NTT Data by The Agile Brand™ with Greg Kihlstrom

#518: Gen AI Governance in the Enterprise with Alon Yamin, Copyleaks by The Agile Brand™ with Greg Kihlstrom

#517: Fostering a culture of continuous improvement with Mana Ionescu, AXOS Bank by The Agile Brand™ with Greg Kihlstrom

29 min listen

#516: Customer and data centricity with Lamees Butt, Zoovu by The Agile Brand™ with Greg Kihlstrom

25 min listen

#515: Predictive analytics and a first-party data strategy with Alan Gilleo, Leap Group by The Agile Brand™ with Greg Kihlstrom

26 min listen

#514: Nimble customer research with Todd Horvitz, Head of Insights, HP: Today we’re going to talk about customer research, and how to do customer research in a nimble, agile way and still be incredibly effective, as well as how the practice of customer research is evolving in the age of AI. To help me discuss this... by The Agile Brand™ with Greg Kihlstrom

37 min listen

#513: AI & Fragmentation with Afif Khoury, SOCi: The total number of solutions in the martech Lumascape has grown to more than 11K in 2023, representing almost 7,000% growth in the space in just 12 years. The result of this growth has created too many data silos bringing massive challenges in... by The Agile Brand™ with Greg Kihlstrom

27 min listen

#512: When "unmanaging" is the best way to manage teams, with Jack Skeels, AgencyAgile: Today we’re going to talk about effective management of teams, even when that means you need to “unmanage” them - and we’ll talk a lot more about what that means. To help me discuss this topic, I’d like to welcome Jack Skeels, CEO &... by The Agile Brand™ with Greg Kihlstrom

25 min listen

#511: Brand engagement in a socially conscious market, with Taylor Bennett, DoorDash: Today, we're diving deep into the role of brands in today's socially conscious market. We'll explore the intricacies of engaging with social issues, navigating the challenges of fragmented audiences, and the importance of a brand crafting and owning... by The Agile Brand™ with Greg Kihlstrom

27 min listen

#510: Missed opportunities with AI and CX with Tony Grout, Showpad: As we talk about a lot on this show, organizations are investing in AI technologies more than ever and integrating them into existing systems to train sales and revenue teams to help their connections with audiences. However, despite its advancements,... by The Agile Brand™ with Greg Kihlstrom

26 min listen

#509: Optimizing the patient experience with Michael Burke and Josh Byrd from Copient Health: Today we’re going to talk about optimizing the patient experience by looking at ways to optimize the operational efficiency—and in this case the operating room efficiency—at hospitals, by using machine learning tools. We’ll also talk about... by The Agile Brand™ with Greg Kihlstrom

32 min listen

#508: The self-optimizing enterprise with Don Schuerman, CTO at Pega: There is no question that greater reliance on predictive analytics, enhanced automation, and the capabilities of generative AI are helping to shape the enterprise of tomorrow. Today we’re going to talk about building the self-optimizing enterprise,... by The Agile Brand™ with Greg Kihlstrom

32 min listen

#507: Gen AI and the Future of Publishing with Marc Sirkin, Third Door Media: Is the future of research and content creation a chatbot? With all of the commotion that ChatGPT has created, several industries, including the marketing industry, are evolving to utilize some of the things that make generative AI technologies so... by The Agile Brand™ with Greg Kihlstrom

32 min listen

#506: Using GenAI to Generate Revenue with Assaf Baciu, Persado: We are here at Shoptalk 2024 at the Mandalay Bay in Las Vegas, where retailers and the platforms that support them are gathered to talkin about reimagining retail for the omnichannel consumer. Today we’re going to talk about how brands big and small... by The Agile Brand™ with Greg Kihlstrom

19 min listen

#505: Keeping pace with retail customer expectations with Craig Moore, Körber Supply Chain: We are here at Shoptalk 2024 at the Mandalay Bay in Las Vegas, where retailers and the platforms that support them are gathered to talk about reimagining retail for the omnichannel consumer. In the retail world, social media virality blows up brands... by The Agile Brand™ with Greg Kihlstrom

17 min listen

#504: Deep learning and the cookieless future with Jaysen Gillespie, RTB House: We are here at eTail Palm Springs in Palm Spring, California and talking about all things retail, e-commerce, AI, and more. While we’ve talked quite a bit about the cookieless future on this show, and even though the impending deadline of... by The Agile Brand™ with Greg Kihlstrom

24 min listen

#503: Better customer insights with Matt Butler and Russ Hanig: Recorded live at eTail Palm Springs in Palm Spring, CA. We are talking about all things retail, e-commerce, AI, and more. My guests today can talk about all of this and we’re going to talk specifically about the importance of getting better insights... by The Agile Brand™ with Greg Kihlstrom

31 min listen

#502: Cross-functional collaboration plus AI augmentation with Mariam Asmar, Braze: As companies continue to boast AI investments, marketers are struggling to keep up, according to a recent report from customer engagement platform Braze, which finds that less than 50% of marketers are using or intend to use AI in their everyday... by The Agile Brand™ with Greg Kihlstrom

25 min listen

#501: AI and the CMO with Amanda Cole, CMO at Bloomreach: Today we’re going to talk about the impact of AI on Chief Marketing Officers, as well as personalization and how, with the help of AI, it might finally be the year of personalization. To help me discuss this topic, I’d like to welcome Amanda Cole,... by The Agile Brand™ with Greg Kihlstrom

28 min listen

#500: March Madness Special: Hyper-paced CX in the iGaming Industry with Pini Yakuel, Optimove: Welcome to our first March Madness episode - and in the spirit of this, today we’re going to talk about the customer journey and experience in an industry that has one of the highest velocity of transactions, yet with very little differentiation... by The Agile Brand™ with Greg Kihlstrom

30 min listen

#499: AI and Digital Transformation with Jonathan Boakes, Infinum: Today we’re going to talk about AI’s incorporation into both existing and new digital transformation initiatives, and what some of the implications are when doing so. We’ll also be touching on some of the ideas in Infinum’s recent report,... by The Agile Brand™ with Greg Kihlstrom

28 min listen

#498: The value of B2B2C E-commerce with Carlos Manalo and Tom Flierl: Today we’re going to talk about the value of B2B2C, and how to create a win-win situation for all parties involved despite the challenges and risks associated with B2B2C and self-service models, in a special episode brought to you by The Office of... by The Agile Brand™ with Greg Kihlstrom

28 min listen

#497: Great omnichannel CX in retail with Tracey Brown, Chief Customer Officer at Walgreens: We are here at Medallia Experience 2024 at the Wynn in Las Vegas and there’s a lot of exciting announcements we’ve been seeing, plus a chance to hear from leaders at Medallia as well as their customers about where the world of customer experience... by The Agile Brand™ with Greg Kihlstrom

19 min listen

#496: The link between creativity and innovation with Anne Jacoby: Today we’re going to talk about the link between creativity and innovation and how leaders that empower their teams to tap into their own creative sparks can achieve stellar results while increasing their teams’ engagement. To help me discuss this... by The Agile Brand™ with Greg Kihlstrom

22 min listen

#495: Pay transparency and the employee experience with Sydney Artt, Anaconda: While we mostly talk about marketing and the customer experience on this show, as we all likely know, employees and the employee experience directly affect customers, so today we’re going to talk about salary transparency and key ways business... by The Agile Brand™ with Greg Kihlstrom

21 min listen

#494: Maximizing online marketplaces with Todd Walsh, HP: We are here at eTail Palm Springs in Palm Spring, California and talking about all things retail, e-commerce, AI, and more. Today’s customer seeks variety and begins looking for products across a wide swath of marketplaces. For this reason,... by The Agile Brand™ with Greg Kihlstrom

17 min listen

#493: The Top 3 in-demand marketing jobs for 2024 with Sue Keith, Ceres Talent: In this special episode, brought to you by Ceres Talent, a marketing recruiting firm run by modern-day marketing matchmakers, we’re going to talk about a few things, including a brief review of the state of the marketing hiring landscape, the top... by The Agile Brand™ with Greg Kihlstrom

26 min listen

#492: Building and maintaining a culture of customer centricity with Abhii Parakh, Head of Customer Experience at Prudential: We are here at Medallia Experience 2024 at the Wynn in Las Vegas and there’s a lot of exciting announcements we’ve been seeing, plus a chance to hear from leaders at Medallia as well as their customers about where the world of customer experience... by The Agile Brand™ with Greg Kihlstrom

25 min listen

#491: Data collection done right with Sean Falconer, Skyflow: Today we’re going to talk about doing data collection right, by also exploring how to do it wrong, and what brands need to pay attention to when they are collecting information to power personalized experiences, marketing efforts, and many other... by The Agile Brand™ with Greg Kihlstrom

28 min listen

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#157: Agile Decision Making with Diane Magers, Experience Catalysts

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