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    Building deeper web3 relationships between creators and their fans with Ethan Song from RareCircles

    Building deeper web3 relationships between creators and their fans with Ethan Song from RareCircles

    FromInsights Unlocked

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    Building deeper web3 relationships between creators and their fans with Ethan Song from RareCircles

    FromInsights Unlocked

    ratings:
    Length:
    36 minutes
    Released:
    Jun 6, 2022
    Format:
    Podcast episode

    Description

    Ethan Song, Co-founder and CEO of RareCircles, joins the Human Insight Podcast this week. 
    Ethan was previously the co-founder and CEO of Frank And Oak, a leading direct-to-consumer brand, and he’s an active investor in Web3. As the RareCircle’s CEO, Ethan empowers a new generation of entrepreneurs and brands to build deeper relationships with their communities through NFTs and blockchain technology. Its intuitive platform allows anyone to make, sell and manage powerful NFT memberships under one operating system.
    We asked Ethan about what brands and the general public should know about NFTs, as well as:  

    How creating a community is the foundation to today's businesses 

    How does he connect with his customers? And why that is important

    How brands may start to include NFTs in the products and services they offer their customers

    How NFTs will be integrated into our real life experiences
    Released:
    Jun 6, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    How do you design digital products that people actually want? Get UX tips and insights from experts behind some of the most successful digital transformations and experiences in the world.  Each 25-minute interview is a candid conversation with the thinkers, doers, and builders at the forefront of UX design, accessibility in the user experience, and product management.  Learn everything from how you can turn around a product launch failure, to how AI can make a designer’s life easier, and even how you can make yourself recession-proof.  Insights Unlocked is a curiosity-inspiring, real people, real experiences podcast brought to you by UserTesting (formerly Human Insight Podcast and UXpeditious). Join us as we learn firsthand from notable names in the industry, including Laura Klein, Sarah Doody, Janice Fraser, Jacob Nielsen, Teresa Torres, and C. Todd Lombardo. Guests bring their insights from companies such as IKEA, Best Buy, Figma, T. Rowe Price, Microsoft, Tesco Bank, AAA, and more.  Episode guest hosts include UserTesting CEO Andy MacMillan, UserTesting Chief Product Officer Michelle Engle, UserZoom founder Alfonso De La Nuez, and others. Hosted by Nathan Isaacs, UserTesting's Senior Manager for Content Production and a former award-winning journalist. Listen and subscribe to Insights Unlocked wherever you get podcasts.  Show notes, curated clips and more at usertesting.com/podcast.