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Andrew & Doug MacIver: Selling Cars With Humor, Creativity, and Authenticity

Andrew & Doug MacIver: Selling Cars With Humor, Creativity, and Authenticity

FromThe Dealer Playbook


Andrew & Doug MacIver: Selling Cars With Humor, Creativity, and Authenticity

FromThe Dealer Playbook

ratings:
Length:
30 minutes
Released:
Jan 20, 2022
Format:
Podcast episode

Description

Andrew and Doug MacIver are the stars of hit reality show, Bargain Brothers, which provides a irreverent but honest look at a day in the life of used car dealers. Through creativity, humor, and authenticity, The Brothers of Bargain have been able to carve out a niche in the Canadian car buying market.What we discuss in this episode:How Andrew and Doug got started as independent auto dealersWhy it's important to continually assess the risks your dealership is facing so that you can respond appropriatelyHow authenticity has helped them create commercials and other assets to stand out in a unique car buying marketHow will consolidation affect the small dealers?How independent dealers can get creative acquiring vehicles from consumersListen to the full episode for more!   Like this show? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally!Thanks, Andrew and Doug!If you enjoyed this conversation with Andrew and Doug MacIver, please let him know by clicking on the links below and sending him a message.Click here to thank Andrew MacIver on FacebookClick here to thank Doug MacIver on FacebookClick here to let Michael know about your number one takeaway from this conversation  ??????Join The DPB Discord Server! The car business is rapidly changing - keep up with the demand by joining the DPB community on Discord. There you'll connect with other automotive industry professionals from around the world to collaberate, learn and grow together! https://discord.gg/r6QJ748ERD 
Released:
Jan 20, 2022
Format:
Podcast episode

Titles in the series (100)

The car business is rapidly changing and modern car dealers are meeting the demand. Join Michael Cirillo on The Dealer Playbook podcast which features expert interviews, actionable advice, and insights that will help you create a thriving career and life within the retail automotive industry.