In this Silver Dollar episode, we continue our focus on using Facebook ads to generate a never-ending stream of leads for your business with a pro tip for making the most out of those leads—hire an internal sales agent (ISA). Listen to learn how an ISA can help you convert more leads into paying clients, when's the best time to bring one in, and the biggest mistake you can make when managing your pipeline of leads. Be sure to check out our show notes at staypaidpodcast.com for more in-depth information and added details not included in the episode.  Connect | Resources Callnovo.com The ISA used by Luke’s brother Facebook Ad Services at https://remindermedia.com/staypaidfollowup/ Personally branded magazine https://remindermedia.com/staypaidmagazine/   0:00     Introduction 1:22     The right time to hire an ISA 3:08     Baseline measures for an ISA 4:50     The real benefits of an ISA 5:49     What to look for when hiring an ISA 6:54     Set realistic expectations | benchmarks 9:15     Why you need extensive follow-up 10:52   Help to generate leads for your business 12:23   Action Item   Should You Hire an ISA to Follow Up with Leads? [Part 3 of FB lead generation]