Today, I am blessed to have here with me Dr. Joan Ifland. With the publication of her textbook, Processed Food Addiction, Dr. Ifland is considered to be the world's leading expert in processed food addiction. Backed by new technology developed in the textbook, Dr. Ifland has developed cutting-edge innovations in online programs addressing compulsive overeating and diet-related diseases.  With the introduction of RESET WEEK and the Daily Addiction Reset Community (Daily ARC), Dr. Ifland has brought recovery from compulsive overeating to a new level of effectiveness. Her programs are easy to access. They save time and money for members while engaging participation for the long run. Members who have not had control over food since early childhood are now able to eat planned, healthy meals.  In this episode, Dr. Ifland talks about the inspiration behind her career in processed food addiction. If you're starting to ditch processed foods, it can be hard to go out with friends or be at home with your family for the holidays. It would help if you started associating processed foods with how they make you feel. Dr. Ifland dives into how the food industry and the pharmaceutical industry are making people's health much worse. Tune in as we chat about breaking a food addiction and the problem with most dietitians. Order Keto Flex: http://www.ketoflexbook.com -------------------------------------------------------- / / E P I S O D E   S P ON S O R S  Good Idea Functional Sparkling Water Drinks. Visit http://www.goodidea.us and use the coupon code BEN at checkout. Get Bioptimizers Sleep Breakthrough for the best night of sleep, ever! Visit www.sleepbreakthrough.com/ketokamp and use code ketokamp10 for 10% off.  Text me the words "Podcast" +1 (786) 364-5002 to be added to my contacts list.  [00:40] Why Dr. Ifland Was Inspired to Start A Career In Processed Food Addiction Ifland had two pregnancies back-to-back. After that, she became a yo-yo dieter. She would try only to eat 1200 calories a day. However, this was making her processed food addiction worse. There are court documents that reveal companies took the tobacco addiction model and transferred it to sugar for children. It's not normal to think about food when you're not hungry. Americans think about food obsessively. After ditching processed foods, Dr. Ifland got rid of her brain fog, bloating, and a sinus infection. Plus, she was losing two pounds a week. Over 70% of the country in the US is now overweight or obese. Americans are deeply addicted to processed foods, and they don’t even know about it.  [12:25] You Need To Associate Processed Foods With The Pain You Feel Just because everyone is eating something, that doesn’t mean you should eat it too. You need to associate certain foods with the pain you feel from them. For instance, “I don’t eat that because it gives me a headache.” You want to retrain brain cells to associate foods with the pain you feel.   [16:55] You Can Addict Any Human To Any Substance If You Get Them Young Enough Smoking used to be the leading cause of preventable death globally. Now, diet-related diseases are the leading cause of death in the world. Smoking and diets are based on the same business model. The business model goes like this: Advertising Availability Affordability Young age of onset Hidden addictive product formulation The younger someone is when you addict them, the harder it will be for them to overcome the addiction. [32:20] Overeating Is An Addiction Done To You By The Food Industry It takes years to go to a social situation and not be bothered by people eating processed foods. The conformance tribe is significantly activated by food and by people you know well. The better you know a person, the more likely they will be able to trigger you into eating something bad. Overeating and diet-related diseases were done to you for profit by the food industry. [36:45] Free Donuts For Anyone Who Gets A Vaccine!   There is corruption in the