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Honing Media Skills for Retail RDs

Honing Media Skills for Retail RDs

FromLost in the Supermarket


Honing Media Skills for Retail RDs

FromLost in the Supermarket

ratings:
Length:
21 minutes
Released:
May 20, 2020
Format:
Podcast episode

Description

Speaker:​ Mary Ellen PhippsMary Ellen is the founder and registered dietitian behind Milk and Honey Nutrition. Mary Ellen has been living with type 1 diabetes since she was five years old, and she knows firsthand the impact food has on how we think, feel, act and move. She strives to make food easy and fun again for people with type 1 diabetes and other autoimmune conditions; and uses both her professional expertise and personal experience to reduce stress and fear around food, and help people find joy in the kitchen again. Mary Ellen is also a contributing writer, recipe developer and content expert for several leading health and wellness organizations. And you can find her frequently on local Houston-area TV stations educating audiences on food, nutrition, and joyful eating.Overview:In this episode, Phil interviews media expert, Mary Ellen Phipps, MS, RDN of @milknhoneynutrition. They give expert advice for retail RDs on how to improve their on-camera media skills. You’ll learn how to pitch stations for tv segments, best practices for tv, improving on your on screen presence and message, plus how to build an audience, and how to best represent brands in your live partnerships. Today’s episode is sponsored by Simple Mills.
Released:
May 20, 2020
Format:
Podcast episode

Titles in the series (68)

Expert food industry analyst and journalist, Phil Lempert, has candid conversations about what’s in your food, what you should and shouldn’t be buying and eating, how food companies can better serve shoppers and stay ahead of the trends, what effect the food and agriculture world is having on our planet, and more.