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#363: Leading Loyalty Insights from the USA

#363: Leading Loyalty Insights from the USA

FromLet's Talk Loyalty


#363: Leading Loyalty Insights from the USA

FromLet's Talk Loyalty

ratings:
Length:
53 minutes
Released:
Apr 6, 2023
Format:
Podcast episode

Description

Todays' guest is a nationally recognized, award-winning relationship marketing expert in the United States, whose agency has created or managed loyalty programs for brands like NASCAR, PetSmart, GNC and Chipotle.

Listen to hear Incendio's Jenn McMillen, and her insights on emerging marketing trends that offer exciting possibilities to drive innovation in our loyalty programs.

You will hear some powerful ideas around the emergence of some new demographic trends, the business of “live shopping” and the power of Booktok which are important across all global markets.

Show Notes:
1) Jenn McMillen
2) Incendio
3) Seth Godin blog: Generation C
4) Forbes Article by Jenn McMillen: What Do 30 Million Zillennials Want? The Who, What And Why?
Released:
Apr 6, 2023
Format:
Podcast episode

Titles in the series (100)

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.