This episode is brought to you by Sendlane.   Bridget says, “when I started Luna Bay, it was never about money. It was what we were creating. We had an idea, and we wanted to build something meaningful, make opportunities, make an excellent product and be a champion for a cleaner, better alcohol and disrupt the space and just keep moving in this direction and see what would happen.”   Today, we interview Bridget Connelly, CEO of Luna Bay Booch. Luna Bay Booch is the first and only female founded, female run hard kombucha company in the United States. It was born out of a desire to make a change in the alcohol industry and to brew something better for people and the planet.   We discuss:   * Who and what she’s grateful for * Why she chose to be an entrepreneur * What is hard Kombucha? * Where they launched and why * Why she feels defeated and why * What she would do differently * Deciding where to implement resources * Who is her customer? * The consumer is getting smarter * Building the Luna Bay Booch community * What she’s proud of that you won’t find on the can or website * And more…   Join Ramon Vela and Bridget Connelly as we break down the inside story of Luna Bay Booch on The Story of a Brand.   For more on Luna Bay Booch, visit: https://lunabaybooch.com/   Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.   *   This episode is brought to you by Sendlane.   Alright, guys, here’s the deal: I have a gift for you from our primary sponsor — Sendlane. They’re giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it’s entirely FREE when you get started with your FREE 14-day trial of Sendlane.   When you do, chat with their support team and let them know you’re one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!