31 min listen
Political Campaigning Games: Corbyn Run and the 2017 British Elections, with James Moulding
Political Campaigning Games: Corbyn Run and the 2017 British Elections, with James Moulding
ratings:
Length:
43 minutes
Released:
Jan 1, 2018
Format:
Podcast episode
Description
James Moulding, co-founder of Games for the Many, joins the podcast to discuss the success of Corbyn Run, and online political game that went viral during the 2017 British elections. We discuss the development of the game, the role of social media in promoting it, and the potential for online games to spur political engagement in youth.
You can play the game here.
...And, help us land a special guest for Episode 50 by signing up for the free Axios Newsletter!
You can play the game here.
...And, help us land a special guest for Episode 50 by signing up for the free Axios Newsletter!
Released:
Jan 1, 2018
Format:
Podcast episode
Titles in the series (100)
Digital Marketing on Social Media for Political Campaigns, with Chasen Campbell: Chasen Campbell, VP of Client Strategy at Harris Media, shares his knowledge about how major US politicians use social media for digital campaigning. We discuss how political campaigns use big data to micro-target voters on Facebook, Instagram, and Twitter, as well as what it's like to run a digital marketing campaign for politicians with big budgets. Chasen also weighs in on how new social media platforms, like Snapchat and Periscope, stack up to giants like Facebook and Google. We also discuss what works and what doesn't in driving engagement online, and Chasen emphasizes that short, easy to understand, and entertaining messages are key to capturing voters' attention. by Social Media and Politics