This episode is brought to you by Sendlane.   Heather says, “the difference with StoryFile is you're not just leaving a video message. You can actually ask questions and the image can have a conversation with you. It’s something you just have to see for yourself.”   Today we interview Heather Maio-Smith, Co-founder and Chief Visionary Officer for StoryFile. StoryFile is truly a unique platform. It will sound like it came straight out of a Star Trek or Watchmen movie like.   StoryFile records an immersive interactive video interview for yourself or a loved one so that future generations can ask questions, converse, and interact with the person being recorded. There is also a tremendous opportunity for businesses as well.   We discuss:   * How she is highly grateful to her husband, who left his established career to support her in her dream. * Overview of a video that talks back * Why capture the story of a loved one? * Giving people the ability to leave their legacy * Asking questions you didn’t have time to ask * The difference between StoryFile and regular video * How to choose the right questions to ask * Why Everyone has a story to tell * The opportunities for business * Letting the CEO answer questions from dozens, hundreds, or thousands of employees * How can a StoryFile can help the athletes with their coaching in sports? * The mechanics for using StoryFile?   Join Ramon Vela and Heather Maio-Smith as we break down the inside story of StoryFile on The Story of a Brand.   For more on StoryFile, visit: https://storyfile.com/    Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand,” or click here to listen on your favorite podcast player: Listen now.   *   This episode is brought to you by Sendlane.   Alright, guys, here’s the deal: I have a gift for you from our primary Sponsor — Sendlane. They’re giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it’s entirely FREE when you get started with your FREE 14-day trial of Sendlane.   When you do, chat with their support team and let them know you’re one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!