In this episode, Jordan speaks with Kyle Sulerud, a Youtube Ads Expert from Ad Leg.Kyle talks about how you should use Youtube Ads, and why you need to have a sales process in place before using it. He explains the differences between Youtube Ads and Facebook Ads. He also talks about the type of video that works great on Youtube and provided some tactics on how to target a specific audience. Find out more about Kyle Sulerad at:https://adleg.com/Register for a webinar here: https://mindfulmarketing.co/free-webinarListen to our previous interview with Jon Morrison here:https://podcasts.apple.com/ca/podcast/ep-58-4-different-types-characters-that-emerge-during/id1480733021?i=1000470816049Take the 10 point quiz to see how effective your 2020 strategy is!https://mindfulmarketing.co/quiz   Have an e-commerce business of your own?Join the Secrets To Scaling Online Facebook group!https://www.facebook.com/groups/secretstoscalingonline