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008 – How to Outsell the Big Chains with Anne Pazier of Santa Barbara Gift Baskets

008 – How to Outsell the Big Chains with Anne Pazier of Santa Barbara Gift Baskets

FromGift Biz Unwrapped


008 – How to Outsell the Big Chains with Anne Pazier of Santa Barbara Gift Baskets

FromGift Biz Unwrapped

ratings:
Length:
33 minutes
Released:
Jun 1, 2015
Format:
Podcast episode

Description

http://giftbizunwrapped.com/wp-content/uploads/2015/05/AP-Photo.jpg ()
Anne Pazier is the owner of Santa Barbara Gift Baskets. They design unique gifts featuring the finest gourmet food, wine and craft beers from the Santa Barbara area. She specializes in designing custom corporate gifts that combine their client’s branded or personal items with their local goodies to create memorable gifts that truly represent their brand, concept, or event. During the 10 years Anne has been in business, her journey has gone from being a home-based startup to purchasing a deli meant to compliment her gift business, selling that deli and most recently, opening a brand new retail location.
Anne serves on the Goleta Valley Chamber of Commerce Board of Directors and is also an Ambassador for the Chamber. She was recognized as the 2013 Goleta’s Finest Entrepreneur of the Year and just last week she was honored with the Spirit of Entrepreneurship 2014.
Motivational Quote
Business InspirationAnne purchased holiday gifts for her company recognized the marginal quality and service provided by several large companies in the business. Her firefighter husband was the one who said suggested that she could do that … only better! [4:35]
A Candle Flickering MomentA business opportunity took Anne’s eye off of her gift basket business. In the end everything turned out but the lesson was clear. Keep focused on your core product.[13:05]
Success TraitAnne as made her business parallel the growth stages and the goals she has for her children. Listen in to understand what that means and where she plans to take her business in the future. [25:27]
Productivity/Lifestyle Toolhttps://instagram.com/ (Instagram) – A fast, beautiful and fun way to share your life with friends and family
Valuable Bookhttp://www.giftbizbook.com ()http://amzn.to/1PJaLhl (A Gift from The Sea) by Anne Morrow Lindbergh
Contact Linkshttp://www.santabarbaragiftbaskets.com (Website)
http://www.facebook.com/SantaBarbaraGiftBaskets (Facebook)
http://twitter.com/sbgiftbaskets (Twitter)
https://www.linkedin.com/pub/anne-pazier/55/649/b68 (LinkedIn)
Instagram is @sbgiftbaskets
If you found value in this podcast, make sure to subscribe and leave a review in http://www.giftbizunwrapped.com/ApplePodcasts (Apple Podcasts) or http://www.giftbizunwrapped.com/GooglePodcasts (Google Podcasts). That helps us spread the word to more makers just like you. Thanks! Sue
Released:
Jun 1, 2015
Format:
Podcast episode

Titles in the series (100)

Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key! In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers. You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here. Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?" Have you started your business but it's not progressing as you had envisioned? Are you confused about Etsy, Amazon Handmade and Shopify platforms? What about email marketing and Facebook or Instagram ads for attracting sales? There is so much to know it can be overwhelming and confusing. I'm your host, Sue Monhait, and I interview business owners who have been where you are. This is combined with over 30 years of experience consulting hundreds of boutique and big brands along with opening two profitable product based business of my own, I'm here to help you realize your dream. At the end of each episode, you'll walk away with new ideas, tools, or processes that you can apply immediately to get results. Decide on your business. Learn how to get started. Hear what others do to get customers and increase their sales. A great first step is to subscribe to the show. Then you'll automatically get each new episode as it releases - ready and waiting for you when it's convenient to listen. The main show becomes available on Saturday morning with a short Tips & Talk episode on Wednesday. I want you to know that you don't have to do this alone. Find more free resources over at GiftBizUnwrapped.com and if you're looking for a community of handmade makers just like you, join us over in my private Facebook Group - Gift Biz Breeze.