5 min listen
Earning Trust in a New Community with Toast
Earning Trust in a New Community with Toast
ratings:
Length:
34 minutes
Released:
May 22, 2019
Format:
Podcast episode
Description
We've talked to lots of marketers marketing to marketers in this series, but how can we as marketers build a beloved brand in an industry that isn't our own? Today, we talk to the SVP of Marketing at Toast, Kevin Hamilton, to explore what it takes to earn trust in a new community, as they've done with restaurant owners. We touch on hiring, partnerships, events, and other approaches, and we reflect on how to grow an exceptional brand given these unique challenges.
Released:
May 22, 2019
Format:
Podcast episode
Titles in the series (21)
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