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Solving Marketing's Work Crisis with Workfront

Solving Marketing's Work Crisis with Workfront

FromExceptions With Jay Acunzo


Solving Marketing's Work Crisis with Workfront

FromExceptions With Jay Acunzo

ratings:
Length:
41 minutes
Released:
Apr 24, 2019
Format:
Podcast episode

Description

It feels like we say it every day: Marketing is changing. Fast. In this episode, we talk to Workfront's CMO Heidi Melin about what the future of work entails, why we're ill-prepared at most organizations, and what to do about it.
Released:
Apr 24, 2019
Format:
Podcast episode

Titles in the series (21)

Exceptions from the Drift Podcast Network is a docuseries exploring how and why a handful of B2B companies have built brands to experience breakout success. For years, "brand" was a dirty word in B2B. But today, in an era full of choice and noise, brand has become THE go-to strategy for differentiating your company. Join Drift and your host, author and keynote speaker Jay Acunzo, as we journey around the B2B world to understand what makes these companies tick and experience for ourselves the power of brand. Learn what it takes to become an exception.