This crisis is having a massive impact on more than just coffee shops and roasters. It extends out to the farmers who rely on us to purchase and move the coffee they produce. To help us gain some understanding around the scope of the issue we are going to talk with Ricardo Pereira the Chief Operations Officer at Ally Coffee. We discuss what is happening on the producing side and how roasters should be preparing themselves as they consider green coffee acquisition into the future and ways they can help producers as with changing business models and focus.  www.allycoffee.com