35 min listen
Meredith's Jon Werther: Apple News+ is a growth opportunity
Meredith's Jon Werther: Apple News+ is a growth opportunity
ratings:
Length:
36 minutes
Released:
Apr 30, 2019
Format:
Podcast episode
Description
Meredith, which acquired Time Inc in 2018, is home to a stable of female-focused media brands like People and Every Day with Rachel Ray. The company's long relied on print revenue, but like everyone else, is now looking to diversify revenue streams, especially in digital. Jon Werther, president of National Media Group at Meredith, discusses their roadmap to revenue diversification, competing with platforms and more.
Released:
Apr 30, 2019
Format:
Podcast episode
Titles in the series (100)
Bloomberg Media's Keith Grossman on platforms: 'Be very wary': "Just putting all of our eggs in one basket because it’s the right short-term thing to do is not where we want to be." by The Digiday Podcast